Brussels Airlines: Beware of Pickpockets




Some promotional products border on the line between “Oh, that was really creative” and “Wait, they did what?” This next example fits right on that line. Brussels Airlines was looking for a way to raise awareness about pickpocketing. So, they slipped rubber hands into passenger’s unattended bags at the airport with the message, “This hand just slipped into your back. Beware of Pickpockets.” The airline’s logo was imprinted just below the message.



Now, I know what you’re thinking. And no, I’m not going to encourage you to go putting weird objects into people’s bags at a convention or trade show. (In fact, I’d strongly urge you not to do that. Ever.) But again, just because it’s weird doesn’t mean it wasn’t effective. Sure, people might have freaked out that a rubber hand was now in their bag, but you can bet most of those people watched their bag with an eagle eye after that.


Image credit:


Share on Facebook
Share on Twitter
Please reload

Recent Posts

February 6, 2018

January 23, 2018

Please reload

Please reload

Search By Tags
Please reload

Follow Us
  • Black Facebook Icon
  • Black Twitter Icon
  • Black Instagram Icon
Please reload

Unit 2. 5/F Eastern Harbour Centre, 28 Hoi Chak Street, Quarry Bay, Hong Kong 
Tel: 2897-1033      |      Fax: 2897-1790

Follow us on

  • White Facebook Icon
  • White Instagram Icon

© 2017 by Alsco Enterprises Ltd.